Maximize your Convenience Stores earning potential by introducing suggestive aromas to the shopping environment.
Convenience Stores all over the World are using scent to increase their coffee, donuts, and snack sales.
Air Essentials advanced scent diffusion systems are the ideal solution for your in-store scent marketing program.
Independent research conducted across the country has shown an up to 400% Increase in Coffee Sales when a coffee fragrance was introduced. Nov-May 2009
Independent research has shown up to an 80% Increase in Pre-Wrapped Food Sales when an associated aroma is diffused into the environment. May-June 2004Research and marketers have understood the emotional impact of scents for many years. Trials carried out in the United States prove the right scent prompts customers to linger longer in the scented area and increase their intentions to purchase.
Why Scent Your Store?
- Increase Coffee, Donut, and snack sales.
- Create a higher evaluation of your overall shopping experience.
- Eliminate offensive odors including mildew, smoke, and other unintentional smells.
- Create a signature scent for your property
- 75% of our emotions are generated by what we smell.*
- Building a stronger emotional association between customer and brand through
multi-sensory marketing directly translates to higher prices consumers are willing to pay.*
- Our sense of smell is the only sense that is directly hard-wired to our limbic system
which controls memory and emotion.*
- *“Brand Sense” by Martin Lindstrom
Why Scenting Works